Insights and resources
Explore our thinking on product strategy, customer experience and digital product development. From practical how to guides to perspectives on the challenges facing product teams, discover ideas and approaches to help you make more informed decisions and create better products.
How UX can help your business grow
This article tries to address the fundamental question for the business owners and demonstrates how UX and Business growth go hand in hand.
How to improve the UX of your product
Whichever way you look at it, User Experience (UX) has a direct impact on your business. By improving customers’ experience of your product, you improve conversion rates. By increasing customer satisfaction, you keep them coming back for more.
UX for NHS's patient referral system
This talk by our CEO Mariana Morris and Nick de Pennington, neurosurgeon and medical director of the Oxford Biodesign Programme, was given at the joint DHOx and UX Oxford event on UX in Healthcare at the Old Fire Station, Oxford, in October 2016, talking about how NHS Beta is digitally connecting patients to health services.